Are you looking to increase sales while reducing costs?
Look no further. Optimal Leads’ lead generation program can do just that.
Our proven lead generation protocol ensures that the prospects you receive are highly qualified. Don’t waste the time of your sales team with dead ends or low-quality leads. Our lead generation service will allow you to increase sales and revenue while reducing costs.
With our lead generation services, you will free up your sales team and garner the ability to expand your marketing efforts without wasting time on under-qualified prospects.
Our four-step process will give you a good idea of our lead generation protocol.
Lead Generation Website
Our first step is creating a viable platform to collect your future leads. We will design a landing page – or mini site – that contains a direct, clear call to action geared toward turning visitors into customers. We use Taguchi, or Multivariate, testing to increase the convention rates of our lead generation Web sites.
Capturing Targeted Traffic
Using our vast experience in creating highly targeted online and offline marketing campaigns, Optimal Leads will use the following resources to drive visitors to our lead generation Web sites:
| • Search Engine Optimization | • Pay Per Click Management | • Online Media Buying |
| • Co-registration | • Email Marketing | • Joint Ventures |
| • Direct Mail Marketing | • Magazine Marketing | • Newspaper Marketing |
Lead Verification
After the lead capture on the Web site, Optimal Leads will verify the lead against the lead profile and the USPS address database. Upon request, we can also qualify the lead by phone.
Lead Delivery
Next, Optimal Leads will send your sales department a daily CSV file with updated leads. Upon request, we can also transmit leads in real time.
Our Client Development Specialists and Creative Team are ready to help take your business or organization to the next level. Contact us today!
